Job Opportunity: Digital Merchandising Specialist
We are seeking a talented Digital Merchandising Specialist to optimize the user journey and product range online showcase for SharkNinja. As a key member of our e-commerce team, you will play a crucial role in implementing effective e-merchandising strategies, ensuring the optimal functionality of our website, and developing persuasive copies for promotional campaigns.
Main Responsibilities
Website Animation and e-Merchandising
- Define and execute NPDs and Campaign launches strategy, from brief to go-live
- Implement effective e-merchandising strategies to showcase our categories
- Ensure the optimal functionality of the website (prices, bugs, promo codes, etc.)
- Develop persuasive copies for promotional campaigns across CRM and Main Site
- Monitor activities in the market and identify opportunities for improvement and differentiation
SEO
- Optimize product pages and content for search engines
- Landing pages creation
- Implement data-driven SEO recommendations for improving organic search visibility
- Stay updated on industry trends and search engine algorithm changes, ensuring best practices are followed
Data Analysis and Reporting
- Monitor and analyze website and product performance metrics
- Campaigns and NPD launches reporting and analysis
- Utilize analytics tools to identify customer behavior trends and preferences, and elaborate recommendations
- Support to track the effectiveness of SEO initiatives and campaigns
Requirements
- Bachelor’s degree in marketing, business, or a related field
- 2+ years proven experience in e-commerce merchandising, SEO, or UX
- Strong understanding of SEO principles and best practices
- Strong understanding of UX principles and best practices
- Excellent written and verbal communication skills, with a keen eye for detail
- Familiarity with e-commerce platforms and content management systems
- Proficient in data analysis and reporting using tools like Google Analytics and ContentSquare
- Ability to work independently and manage multiple projects simultaneously
- Fluency in French and English mandatory, both verbal and written
About SharkNinja
At SharkNinja, Diversity, Equity, and Inclusion are vital to our global success. Valuing each unique voice and blending all of our diverse skills strengthens SharkNinja’s innovation every day. We support ALL associates in bringing their authentic selves to work, making an impact, and having the opportunity for career acceleration. With help from our leadership, associates, and our community, we aim to have equity be a key component of the SharkNinja DNA.
